Ajax
Our History Is Our Strength. The Future Is Our Purpose.

As your trusted electrical supplier, we’re always finding new ways to serve you better. That’s why we’re proud to share that Sesco and Electrozad have officially come together as Electrozad — a key milestone in Sonepar’s continued evolution in Ontario. This transformation is part of a broader alignment that consolidates Sonepar’s five Ontario brands into two: 

Dixon – uniting Aztec, Dixon, and MGM under one refreshed brand. 

Electrozad – combining Electrozad and Sesco under one historic name.

Our Commitment To You

You’ll continue to receive the same trusted service from the same dedicated teams you know —now backed by the strength of a larger, unified brand. This alignment strengthens our ability to deliver even greater value by:

What’s Not Changing

What’s New Starting November 3rd

  • Please update our name in your systems to: Electrozad 
  • Our branch signage will begin reflecting the Electrozad brand. 
  • Our website will redirect to electrozad.com – don’t forget to update your bookmarks! 
  • Once on the website you will see a new landing page where you can select your region to direct you to the correct webpage for your location. 
  • The Sesco mobile app is still available, now rebranded to Electrozad. 
  • If you have an online account, your login credentials will continue to work and your online purchase history will be available. 
  • You’ll notice our updated logo on invoices and statements. 
  • Our Google listings and social media channels are being updated — follow us for the latest news and promotions!